For two seasons, Sugar Lime Marketing handled the social media activities of PUBLICITY - JBEIL. The weekly posts covered events, live shots, music, humor, albums, etc.
During FIFA World Cup 2014, a fan-gated Facebook app was developed and communicated whereby fans was given the chance to place their score guesses and collect points when their guesses match real results. At the end of the world cup, users with the highest scores received valuable gifts.
Platforms:
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Facebook
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Instagram
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YouTube